Job Description
Social Media Executive

Job Description

Social Media Executive

Company: Bay Developments Ltd.

Job Code: JID 2403-07

Job Context
Bay Developments, a leading real estate company with a legacy of nearly 30 years, is seeking a talented and versatile individual to join our Branding and Communications team as a social media and operations Executive. The ideal candidate will possess expertise in media buying, social media management, and operational support.
Job Description/Responsibilities
  • Plan, execute, and optimize media buying campaigns across digital platforms to reach target demographics effectively.
  • Collaborate with marketing and creative teams to develop impactful ad creatives and messaging.
  • Monitor campaign budgets, performance metrics, and ROI to ensure efficient allocation of resources.
  • Create engaging content calendars aligned with company objectives and target audience preferences.
  • Monitor and analyze social media metrics to optimize performance and identify areas for improvement.
  • Stay updated on industry trends and best practices to continuously improve social media presence.
  • Assist in various operational tasks such as billings, managing calendars, and organizing internal events.
  • Liaise with external vendors and agencies to ensure timely delivery of services and materials.
  • Support the implementation of process improvements to streamline operations and enhance efficiency.
  • Undertake any other responsibilities as assigned by management.
Employment Status
  • Full-time
  • Work at office
Experience Requirements
  • Minimum 3-5 years of demonstrated success in similar role, with prior experience in real estate industry
Additional Requirements
  • Bachelor’s degree in Marketing, Communications, Business Administration, or related field.
  • Proven experience (X years) in social media management and media buying, preferably in the real estate or related industry.
  • Strong understanding of social media platforms, analytics tools, and advertising principles.
  • Detail-oriented with strong organizational and multitasking abilities.
  • Creative thinker with a passion for innovation and continuous improvement.
  • Proficiency in tools such as Facebook Business Manager, Google Analytics, Google Ads, etc.
Job Location
  • Dhaka (Gulshan)
Salary Range
  • Negotiable
Compensation & Other Benefits
  • Attractive compensation package
  • Career advancement opportunities
  • Performance-based incentive
  • Festival bonuses
  • Mobile and allowances
  • 18 April 2024